Loren Merger
25 Oxford Street, Bondi, NSW 2026
T: 02 9367 4511 M: 0413478961 E:lmerger@bigpond.com
PROFESSIONAL ACHIEVEMENTS
Talented and accomplished Senior Executive with
extensive background directing corporate
operations
Proven ability in implementing effective policies
and procedures, enhance productivity and increase
efficiency
Consistent record of growing revenues while
reducing operating costs
Expertise in budget management, negotiations,
forecasting, marketing, sales and customer
service
Recognised for ability to increase customer
retention rates
Excellent analytical and quantitative
abilities
Adept at penetrating new markets and establishing
successful business programs / companies
Outstanding presentation, leadership and
communication skills
PROFESSIONAL EXPERIENCE
Moran Publications Pty Ltd
General Manager, Australia (2001- 2006)
Key Achievements:
Recruited management and staff, developed and
implemented all policies and procedures to support
functions for corporate headquarters as firm grew from
17 to 31 sites Australia wide
Increased company revenues by 15% year on year
whilst maintaining healthy margins
Developed effective processes which led to the
achievement of $5 million in annual savings
Led a team of contractors in integrating accounting
and sales force automation applications with membership
management system
Implemented family friendly programs which
increased staff retention by 10%
Developed and implemented strategies around
profitability, cost control and people management to
ensure the company remained in the top 5 organisations
in its field for 3 consecutive years
ACD Australia Pty Ltd
Senior Project Manager (1999 - 2001)
Key Achievements:
Directed all new business developments and special
projects. Planned and managed establishment of five new
facilities, administering project budgets of $3 million
each
Performed site selection, approved architect and
construction company and supervised build out
Negotiated contracts with service providers and
landlords and managed financial implications
Hired initial staff, implemented all policies and
procedures and coordinated initial operations
Directed and mentored management staff in their
execution of daily roles and responsibilities
Spearheaded a diverse range of programs and
projects leading to improved market presence and
increased annual profitability
ONETWO PTY LTD
Project Manager, Sales and Marketing (1994 -
1999)
Key Achievements:
Oversaw all sales and marketing as company grew
from $230 million in annual revenue to over $300
million
Supervised staff of 50 - sales and graphic design
teams
Managed annual marketing budget of more than $3
million. Restructured marketing program to shift
emphasis on features and benefits
Selected and worked closely with external
advertising and public relations agencies
Produced all budgets, forecasts, marketing
collateral, and business development strategies
Recorded over 3000 new sales each year, even during
periods of economic recession
Represented company for all legal and legislative
affairs relating to industry. Served as liaison to
state legislatures, federal agencies, lobbyists and
consumer affairs groups
ADDITIONAL EXPERIENCE
Non-Executive Director on 3 boards in the
Telecommunication Industry
Guest speaker during several annual industry events
discussing resource maximisation and staff retention as
part of flexible employment practices
Mentor and business coach to several internal staff
as well senior executives in the publication
industry
EDUCATION
MBA in Business, Sydney University
BSc , University of Technology
PROFESSIONAL DEVELOPMENT
Corporate training in management, sales, marketing
COMPUTER SKILLS
Word, Excel, Project, Access, Internet
PROFESSIONAL ORGANISATIONS MEMBERSHIP
Institute of Company Directors
